About Us

Our Wealth Management Philosophy
Plan
Customize portfolios to meet the true goals of the assets
Research
Stay aware of current economic trends while keeping a long term focus
Diversify
Diversify across multiple asset categories to reduce volatility
Invest
Invest directly in stocks, bonds, ETFs, and cash to eliminate much of the costs associated with expense burdened investments
For clients who want more tangible investments, we are well versed in finding, financing, and managing investment properties. We can assist with identifying investment opportunities in private, early stage companies.
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Independence means freedom to choose an open platform so we can select the best custodian for our clients assets, the best technology for trading, research & performance reporting, and best-in-class investment solutions.
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Meet The Team

CFP®
BS Economics Cal Poly '13
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Upon his graduation from Cal Poly in Business Economics, Luke began a career in finance at Fidelity Investments in Los Angeles, CA where he earned the marks for his Certified Financial Planner™ license. Before running San Luis Wealth Advisors, he was an Associate Vice President at Wells Fargo Advisors where he focused the majority of his attention on asset management and all things financial planning. During his time at Wells Fargo Advisors Luke continued his education on traditional financial assets, but also dedicated himself to learning and helping his clients with alternative investments like real estate and private equity. Luke now focuses the majority of his attention on financial planning, asset management, developing deeper client relationships, and running the firm.
Luke lives in San Luis Obispo, CA with his wife and two kids.
Luke Kittinger, CFP®
Founding Partner, CEO
luke@sanluis.com | (805) 810-0004

Joy has been a critical part of our practice's success, tirelessly delivering excellent client service. She has over 20 years experience as a Client Service Associate. She is a true client advocate.
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In addition, to making everything in our practice run smoothly, she is a mother of four. She and her husband, Tino, live in San Luis Obispo.
Joy Sandoval
Client Relations Manager
joy@sanluis.com | (805) 810-0003

CFP®
BS Business Administration; Finance
University of Connecticut ‘10
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After completing his degree in Finance at the University of Connecticut, Rasheem began his career in Massachusetts at Fidelity Investments. His career took him to Los Angeles, where he continued to develop his expertise, working with clients to provide financial planning and investment consulting. He is a Certified Financial Planner™ with over 13 years in the industry focused on advising clients. He is dedicated to understanding the needs of his clients and partnering with them to co-create plans which put them on the best path for financial success.
Rasheem lives in the Boston area with his wife Meghan and two daughters Addison & Colette. The family enjoys sunny beach days in the summer and skiing in the winter.
Rasheem Banks, CFP®
Financial Advisor
rasheem@sanluis.com | (805) 548-0018

MBA Cal Poly '94
BA Political Science Cal Poly '91
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After receiving his MBA from Cal Poly in '94, Brad began his career at Merrill Lynch. Prior to founding San Luis Wealth Advisors, he was a Managing Director at Wells Fargo Advisors. In addition to a career of being a Series 7 licensed securities broker, Brad has gained valuable experience in real estate investing. His focus has been primarily on the multi-family market. Further, he has also been active in private equity as an investor, as well as a consultant to capital raise campaigns for early stage companies.
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Brad lives in San Luis Obispo with his wife, Trischa. They are proud parents to three children (Camryn 20, Hayden 17 and Cade 13). He enjoys surfing, mountain biking and brazilian jiu-jitsu.
Brad Goodwin
Founding Partner
brad@sanluis.com | (805) 810-0005

CFP®
MS Business Analytics Cal Poly '21
BS Finance Cal Poly '20
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Gavin joined our team as he was finishing up his graduate studies, earning a master’s degree in Business Analytics from Cal Poly in 2021. Gavin did his undergraduate studies at Cal Poly as well, receiving a BS in Finance. Gavin is a licensed advisor and is currently working on getting a CFP designation. In addition to providing research and data analytics for SLWA, he is focused on providing high quality advisory services for his clients. By working closely with Brad and Luke, he is blending his graduate education with industry experience. Gavin is particularly interested in the alternative investment space and looks forward to bringing those opportunities to his clients.
Gavin moved to San Luis Obispo for college and never wanted to leave. He enjoys golfing, traveling, and cooking/wine.
Gavin Benbrook, CFP®
Financial Advisor, CFP®
gavin@sanluis.com | (805) 810-0007

Katie Kelley graduated from Cal Poly in 2010 with a B.A. in Political Science, International Affairs.
Over the years, while working in the tech and marketing industries, Katie found her passion as an Executive Assistant. Her experience in the investment industry has positioned her to provide excellent service to both clients and colleagues at SLWA.
Katie lives in SLO with her family.
Katie Kelley
Executive Assistant
katiekelley@sanluis.com | (805) 810-0008